May is National Small Business Month—a time to recognize the heart and hustle of entrepreneurs who keep America running. From mom-and-pop shops to digital startups and consultants to CEOs, small business owners are the backbone of our economy. But behind every powerful pitch deck and polished product launch, there’s a person. And sometimes that person is tired, anxious, and carrying more than the world can see.
Dr. LaVerne H. Collins sees it all—and she’s here to help.
A licensed therapist, ordained minister, author, educator, and speaker, Dr. Collins is on a mission to support small business leaders with something many don’t even realize they need: mental and emotional wellness.
“Tough times require different measures,” says Dr. Collins. “You can’t just pivot your business plan. Sometimes you have to pivot your mindset too.”
When the Hustle Hurts
Entrepreneurship is rewarding—but let’s not romanticize it. Sleepless nights, financial pressures, staffing issues, decision fatigue, and isolation are all too common. According to Dr. Collins, the mental toll of entrepreneurship is real—and it’s rising.
That’s why she’s extending her counseling and coaching services to small business owners and their teams—on-site, virtually, and even at conferences and retreats. She’s here to bring healing where hustle has left scars.
Whether it’s executive burnout, team communication issues, trauma-informed leadership, or grief that’s been tucked away while you “get the job done,” Dr. Collins helps bring those hard topics to the surface—safely and compassionately.
Permission to Pause & Pivot
Dr. Collins offers a refreshing message for small business owners during this commemorative month:
“It’s okay to slow down. It’s okay to not have it all together. And it’s okay to get help.”
Here are her top tips for entrepreneurs feeling the pressure:
1. Acknowledge the Stress.
You can’t change what you won’t confront. Take a pause. Journal. Reflect. Notice what’s draining your energy—then decide what you’re willing to change.
2. Invest in Wellness, Not Just Marketing.
Hire a therapist. Book a team workshop. Wellness isn’t a perk—it’s a productivity tool. Your staff can’t serve customers well if they’re silently struggling.
3. Create Mental Health Breaks.
Schedule weekly no-meeting zones or mental health check-ins. Give your team the gift of time to reset and recalibrate.
4. Lead With Transparency.
If you’re going through it, say so. Vulnerable leadership is powerful. You don’t have to bleed in front of your staff—but letting them know you value mental health starts with you.
5. Know When to Pivot.
Some business models, offers, or systems may no longer serve you. That’s not failure—it’s growth. Pivot with purpose, not panic.
Bringing Healing Into the Workplace
Dr. Collins is available to speak at leadership events, provide virtual counseling, and conduct custom wellness trainings tailored for entrepreneurs and small teams. She specializes in helping BIPOC leaders, women-owned businesses, and faith-based founders who often face layered challenges.
“I help leaders lead from a place of wholeness,” she says. “Because when you’re whole, your business becomes an extension of your healing—not your hiding place.”
Book Dr. Collins Today
📍 Virtual & On-Site Trainings
📍 Faith-Based Leadership Retreats
📍 Executive Therapy for Entrepreneurs
📍 Team Communication & Wellness Workshops
To bring Dr. LaVerne Collins into your business or event:
🌐 Website: NewSeasons.training
💼 LinkedIn: linkedin.com/in/lavernehcollins
🎙 Podcast: The MultiCultural Mindset
🎥 Watch her speak: Speaking Reel
This National Small Business Month, don’t just focus on your bottom line—focus on your well-being. Dr. LaVerne H. Collins is ready to meet you where you are and help you rebuild from the inside out.




